This food porn GIF is a perfect example of Henry Jenkins work about spreadability. Jenkins, a scholar in communication and what makes things spread quickly on the Internet, writes that in order for something to be successful online it must be sticky. These smores are both sticky in real life and on the Internet, as they spread quickly and easily with one click of the button. It is appealing to an audience, making people want to share it. Not only that, it follows recent trends of food porn and GIFs. In line with Jenkins, with one click, people can share this; thus making it spreadable.